Communicating

During COVID-19

COVID-19 has changed the way we need to communicate. Our team is on hand to guide you through the challenges.

During the current crisis, communicating clearly and regularly is more important than ever before. As the political, media, technology and business landscape shifts on an almost daily basis, business leaders, organisations and employers must respond carefully, appropriately and with purpose.

Some of the key services that The PR Office can provide to help you during these testing times include:

Crisis management – We work closely with our clients to manage ongoing issues and identify potential challenges in the future. We ensure that effective responses and processes are in place so that should a crisis arise, our clients are in the best position to manage the issue and contain any reputational impact to the business or organisation. Our highly experienced team of communications strategists are on hand to support you through these critical times.

Stakeholder communications – Communicating with stakeholders, including investors and customers, is key to maintaining stakeholder confidence. All stakeholders will rightly be concerned about the latest developments and look to organisations to provide accurate and authoritative information. We assist our clients in creating and maintaining sustainable dialogue between them and the communities they reach.

Media coverage – This challenging and unprecedented time is also an opportunity for companies and organisations. Many of our technology and professional services clients are finding that there is an appetite for their stories and amongst real estate client too, their media is looking for innovative and creative stories. We are helping our clients to ensure that their key messages are not getting lost in a news agenda dominated by one story. We are finding more effective and urgent ways to communicate our clients’ messages regularly and deliver positive media coverage. We have the knowledge and expertise to help permeate the media landscape and ensure that our clients’ key messages are expressed clearly and appropriately.

Public affairs – Our extensive knowledge and experience of the wider business and political environment allows us to communicate with all levels of Government; Whitehall and Westminster as well as Local Authorities and Quangos, and also to distil complicated messages for the media and other stakeholders. In such turbulent times, engaging with key decision-makers and navigating the political landscape vigilantly is of crucial importance and we have the network and experience to assist with our clients’ policy objectives.

Internal communications -More than ever, staff need to be kept informed, with appropriate information at the right time. This is the time that organisations need to bring their people together, united in the face of the common challenge we all share. We work with our clients to make sure that we make the most of every communication.

Get in touch with us at team@theproffice.com