Entries by Four C Media

The PR Office strengthens its team with two new hires

We’re really pleased to welcome two new additions to The PR Office family, with Drew Salisbury and Yasmin Mckelvie joining as Account Executives. Drew and Yasmin will both work across The PR Office’s growing stable of clients including those in the professional services, tech and not-for-profit sectors. Prior to joining The PR Office, Drew had […]

Better PR = happier staff (?) by Alex Goldup

If I were to ask you what motivates your staff, what would you say? Perhaps you’d list the usual inducements – a steady pay cheque, varied and rewarding duties and responsibilities, employee benefits? But what about the other things – less tangible but just as important – that get us out of bed, through the […]

The importance of being social – how care organisations can use social media to engage and inform by Alex Goldup

Most care home providers recognise that, in a competitive environment, they need to invest time and resources to ensure that would-be residents and their relatives are aware of them and the myriad ingredients that make them stand out from the competition. In years gone by, providers might have readily turned to usual tried and tested […]

Spring Statement 2018

The PR Office Spring Statement summary is now up and running, giving you a run down of everything you need to know following Westminster’s first fiscal event of the year.

Why a difference of opinion is important in comms by Chris Wilson

The Nothing Beats a Londoner advert from Nike has been a great success. Every news outlet shared it online, it received thousands of tweets and sparked conversations on Facebook, in the office and on multiple Whatsapp groups. The immediate general consensus was “wow, this is brilliant.” Well. I hate it. In my opinion, not only […]

Charities under the spotlight by Alex Goldup

Last week, an audience – which can only be described as a veritable who’s who of the charity world – came together for the Annual Public Meeting of the Charity Commission, the regulator of charities in England and Wales. The timing was auspicious. In a week when charities were being asked hard questions about ethics, […]

Seeing is believing in Charity PR by Avital Mendelsohn

Like so many idealistic students, I returned from my gap year studying at a college in Israel with an enthusiasm for ‘giving something back’. So I signed up to a local charity that offers support to children and their families with cancer and other life-limiting conditions. I’ve since spent many rewarding hours at various events, […]